While the whole point of becoming a business owner is to become your own boss, the most successful entrepreneurs will tell you that they didn’t get to where they are today entirely alone. For most, the guidance and wisdom of a trusted mentor helped them achieve the confidence and stability to build and manage their […]

While certain marketing and sales tactics can be useful for short-term gains, others may harm your business in the long run by repelling rather than attracting potential customers. While many of these old marketing methodologies may have worked in the past; they are not always effective in today’s environment. Here are some outdated marketing strategies […]

With offices closing and social distancing enforced, video conferencing has become a valuable communication tool for those working from home. As such, some may have little or no experience working remotely and what the best practices are for video conferencing sessions. Here are some video conference tips and best practices: 1. Know the difference between […]