Today’s economy is not what it was merely two decades ago. The 21st century has brought with it transformations the world has never seen. In many cases, things are changing faster than people can adapt, creating friction and discontent in certain aspects of life. With technological revolutions, this sort of resistance has always existed throughout […]

The term branding has gotten quite a reputation over the past decades. Corporations have been using it to significant effect for some time now. They had the budget to do so, and they did. Over the past 15 years, particularly with the appearance and proliferation of social media, a new concept of branding emerged – personal […]

Today’s society is influenced directly by digital technology – there is no way around that fact. And the impact it has is not marginal, either. It is safe to say that there are countries in the world today that don’t provide clean running water for all citizens, but many of them possess a smartphone. To […]