When the global pandemic forced office closures in the early months of 2020, remote working became the only option left for companies to survive. While remote working has been the norm for more than two years, it seems many still struggle with challenges, particularly when working from home when you have young kids or pets. […]
Archives for September 2022
The Psychology of Color in Branding
When you ask a person what makes a brand memorable and recognizable, their first answer is most commonly related to the brand’s logo or maybe even their tagline. Those kinds of answers are very much correct. Colors in logos and other branding collateral can serve as psychological influences on one’s emotions – dictating the feelings […]