Archives for 2018

No business can afford to ignore Facebook anymore. Facebook now has 2.2 billion daily active users with one-third admitting to engaging with brands regularly. Facebook is a powerful tool for communicating with customers and prospects, allowing you to promote your product or service. It’s a platform for you to keep your audience informed, develop brand […]

Content marketing is a marketing approach focused on the creation and distribution of valuable and relevant content to attract your target audience. Your goal with content marketing is to improve brand awareness, increase website traffic, and drive profitable customer action.   Content marketing differs from traditional advertising because rather than with direct selling campaigns, it […]

To succeed in business companies need to focus their efforts on where their most profitable audiences live. In this digital age, that place is the Internet – particularly, social media. According to Statista, estimates are that there will be approximately 2.77 billion social media users by 2019. An active presence on platforms like Facebook, Instagram, […]